PhD in Business Administration and Management

Dr. Miguel Moital

Principal Academic in Event Management at the Department of Events and Entertainment, Faculty of Administration, University of Bournemouth, United Kingdom.
Currently, he teaches conferences on event management and event marketing. He completed his doctorate with a thesis on the adoption of electronic commerce in the purchase of pleasure trips by consumers, which was sponsored by the Tourism Board of Portugal. Its current areas of interest for research include consumer behavior and the experience of leisure, tourism and events, and the marketing and management of tourism. He has published in various magazines, including Tourism Management, International Journal of Contemporary Hospitality Management, The Service Industries Journal and Tourism & Hospitality Planning and Development. He also presented more than 20 papers in international conferences



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